Harry Doyle

If there was an Olympic medal for technical diversity, then I Spy’s new Chief Technology Officer would win Gold every time.

A seasoned pro in a newly created position, Doyle’s track record of digital success sets him apart from the competition. He has spent the past 13 years managing and developing new tools for digital creative agencies and their high-profile clients – including Warner Music, Asda and Easyjet – and has won the hearts and minds of his colleagues, running multi-skilled IT teams in web technology environments.

Most recently he was working as Development Manager for Leftfield Digital, but felt the time had come to move onwards and upwards. Prior to that, he was responsible for developing the bid management tool ‘TD Searchware’ at digital outfit TradeDoubler, and spent six years at RedEye International developing core analytics and third party ad service platforms.

Although something of a digital ‘jack of all trades’, one area Doyle feels particularly passionate about is social media.

“There is a huge market for the management of social media, especially when taken alongside the management of existing campaigns. I think it has the potential to be as big as the Paid Search campaign management boom of the last decade, and the next couple of years will see some very interesting tools emerging.”

His aim at I Spy is to lead the sector in the application and innovation of technology, improving quality whilst driving down costs. Considering he holds a BSc in Computer Science and MSc in 3D Computer Graphics, he certainly has the credentials to deliver.